Buying a new toothbrush or tube of toothpaste for your child can be a bit overwhelming. There are so many options! It’s no secret that toothpaste and toothbrush companies actively market packaging, flavors and features to encourage parents and children in making their selection. As a result, assessing the many brands claiming to be the “best” can be intimidating.

To make things harder, we all know how opinionated our littles can be. Sometimes it can be tricky to find the healthiest options that still leave them smiling. Never fear: it’s easier than you think to find a quality toothpaste (and a toothbrush) for your kids.

What Makes a Toothpaste “Good”?

Although all brands are not the same, many carry the same ingredients to remove stains, eliminate plaque and strengthen tooth enamel. The key differences between brands are the consistency of the paste, taste and the level of fluoride content.

Despite the many options available, we have one easy piece of advice for you that will simplify your selection process. Always choose a toothpaste with the American Dental Association (ADA) seal of approval on it. By following this simple rule, you can rest assured the toothpaste you are choosing is a safe and effective choice for your child. The same rule applies to choosing a toothbrush. Simply look for toothbrushes that have the ADA seal of approval and choose from within that group.

The ADA also has a shopping guide to help you when choosing toothpaste, toothbrushes, and even mouth rinses. Also, with the holidays right around the corner, new toothbrushes and toothpaste make an easy and fun stocking stuffer – happy shopping!